I'm Leslie, a
GoHighLevel
Architect.
Gentle selling is how I build. GoHighLevel is where I build it.
I set up, rebuild, and run GoHighLevel for coaches, consultants, and service providers: funnels and forms, pipelines, calendars, follow-up, and reactivation. Gentle selling is the way I do it. Nobody is contacted who did not already raise their hand, and nothing goes out that does not sound like the person it came from.
www.lesliesolis.com · working remote
GoHighLevel Architect, brand strategist, DM sales
$3M+
in trust driven sales
This was hands-on client success work in fintech, years before I touched GoHighLevel. No cold lists, no funnels, no automation. People stayed, renewed, and bought again because someone actually looked after them. I bring that same instinct to the systems I build now.
01 / Profile
I build and run GoHighLevel for coaching businesses. Brand strategist and customer success advocate by background, which is why the systems come out warm.
Ten years in BPO behind me, five of those in insurance operations across AMS360, ImageRight, and SiriusPure. Mostly back-office and process work rather than client-facing. Then research and operations for two Web3 teams, and after that, client success, brand strategy, and DM sales, which is where working directly with clients started.
The work I am building toward is dead lead reactivation, churn prediction and win-back, customer feedback mining, and the SOPs that let a team run all of it. What I already do day-to-day is the groundwork underneath: comment to DM, appointment follow-ups, funnel migration, lead capture, and email sequences. I call the approach gentle selling: nobody is contacted who did not already raise their hand, nothing goes out that does not sound like the person it came from, and everyone gets a respectful way out.
Reference
"Only one word comes to mind when I think of Leslie: reliable."
Colleague, Deeplink and L3Atom
02 / Experience
Gentle Selling Strategist and GoHighLevel Architect
Present
Freelance
Build reactivation, follow up and win back systems for coaches, consultants and service providers inside GoHighLevel.
Currently building for one coaching client: comment to DM on Facebook, appointment follow ups by SMS and email, funnel content migrated into GoHighLevel, forms capturing leads into the pipeline, and the email sequences behind them.
Built and run my own funnel end to end at welcome.lesliesolis.com, from offer structure and copy to booking flow and automations.
Brand Strategist, Lead Generation and DM Sales
Since 2022
Freelance
Brand positioning, content writing, and DM conversations that turned attention into booked calls.
Developed the gentle selling approach: warm, permission-based outreach with a respectful way out.
Client Success Specialist
DEC 2024 - Feb 2026
Fintech Company
Drove more than $3M in trust-driven sales through retention, renewals, and expansion, without cold outreach or pressure.
Owned the relationship after the sale: onboarding, regular check-ins, and questions answered before they became complaints.
Where the instinct behind every system I build now came from: judge it on whether the client on the other end feels cared for.
Research and Operations Support
SEPT 2022 - FEB 2023
Deeplink and L3Atom
Data and Web3 research and documentation for two blockchain teams.
Outreach to developers, suppliers, and partners, and lead sourcing.
Supported the operations lead in organising and coordinating the team.
Back End Processor
Ten years, five in insurance
BPO Companies
Insurance account work across AMS360, ImageRight, and SiriusPure.
Worked daily with account managers and agents to resolve policy detail mismatches.
Ten years of process discipline that the SOP and documentation work runs on today.
03 / Training and certifications
GHL4Beginners & HLA
Cece Tan
Apollo University
Cherry Ortega
Brand Strategy
Skills and tools
04 / What I know
GoHighLevel
Workflows and automations, pipelines and opportunities, funnels and websites, forms and surveys, calendars and booking, memberships and courses, snapshots, sub account setup, custom values and fields, tags and triggers
Messaging and Outreach
Comment to DM on Facebook, SMS and email sequences, DM automation, opt-out and compliance handling, sender reputation, list segmentation
Copy and Strategy
Voice capture and brand questionnaires, nurture and reactivation sequences, offer positioning, objection and feedback tagging, survey design
Tools I Work In
GoHighLevel, Zoom, Loom, Canva, Google Sheets and Docs, Google Drive, Gmail, Facebook and Meta Business Suite, Instagram, WhatsApp, Telegram, Discord, Slack, Calendly, Notion or Trello, Wise
Systems I build
05 / SERVICES
Start here
Reconnect Campaign
Database audit and segmentation, multi-touch sequences in your voice, SMS, email, and DM sending, opt-outs handled respectfully.
→ Revenue from names you already paid for
Sells your next offer
Customer Feedback Mining
Capture at onboarding, delivery and exit. Reviews and testimonials collected, objections and churn reasons tagged, insights organised monthly.
→ Proof, positioning and your next offer
Foundations
Ebook and Digital Delivery
Free or paid. For a lead magnet: the download page, the delivery email and the nurture behind it. For a paid ebook or workbook: the product and checkout set up so payment goes through and the file arrives immediately, receipt included.
→ They pay, they get it, they hear from you again
Foundations
Lead Gathering Through Forms
Forms on your site and funnels wired straight into GoHighLevel, tagged, assigned and followed up the moment they come in. Nothing waiting in an inbox to be handled later.
→ Every enquiry lands somewhere
Foundations
Email Nurturing
Welcome, nurture, and pre-call sequences written in your voice and built to run on their own, so every new lead gets the same best version of you.
→ Warm leads without you sending
Selected work
06 / Work
Coffee Chat With Leslie
My Own Funnel
My live booking funnel: the offer structure, the systems laid out, the FAQ, the booking flow and the automations behind it, all built in GoHighLevel.
Coaching Client
Current, Ongoing
One coach, working with me now. Comment to DM on Facebook, appointment follow ups by SMS and email, funnel content moved into GoHighLevel, forms on the site and funnels capturing leads straight into the pipeline, and the email sequences that follow.
Live and running
Comment to DM
Capability
Trigger, keyword routing and DM sequence so a comment on a post gets a relevant reply and lands in the pipeline as a named lead. Built inside Meta's messaging rules, so timing and reply windows follow whatever the platform currently allows.
Quick, compliant replies
Appointment Follow Ups
Capability
Confirmation, night before and hour before reminders, plus an automatic rebooking message for no shows.
Fewer no shows
Funnel Migration and Lead Capture
Capability
Funnel content moved into GoHighLevel page by page, with forms, domains and tracking reconnected so nothing sits in an inbox waiting to be handled.
One platform
Sample Work
Screenshots from real builds. If you would rather watch than read, the walkthroughs show the same systems running.
07 / Samples
WALKTHROUGH
A System, start to finish
Screens from the builds
My Coffee Chat Funnel
My live booking funnel built in GoHighLevel.
Purchase to Download
Payment goes through and the file arrives straight away, receipt included.
Reconnect Campaign
Every cold lead moves through named stages, from first contact to booked or dormant. Nobody sits in limbo.
Pipeline and Lead Capture
Forms and funnel opt-ins landing straight into named stages.
Email Sequence
Welcome and nurture emails written in the client's voice.
Customer Feedback Mining
Capture at onboarding, delivery and exit, sorted into something usable.
Terms and How I Work
08 / TERMS
01 · Discovery call
Thirty minutes to understand your business, your list and what you are trying to build. No pitch, no pressure.
02 · Proposal
A written proposal covering scope, what you get and what it costs, so there are no surprises later.
03 · Payment and contract
One off builds: 50% to start, the rest once you have approved the build and before handover.
Monthly work: priced to the scope we agree, and paid upfront each month. Wise or bank transfer, always with a signed contract.
04 · Onboarding and build
You fill in an onboarding list covering the details I need, then I build. If it is from scratch, that list is where everything comes from.
05 · Handover
Written SOPs for everything I build, so you or your team can run it, fix it and pass it on without me.
Come and
say hello.
Thirty minutes, no pressure and no pitch. Tell me about
your business and what you are trying to build. If I am
the right person to help, we will both know by the end
of the call.
Coffee Chat
Leslie Solis · GoHighLevel Architect and Gentle Selling Strategist
© Leslie Solis · Built inside GoHighLevel